USCIS Information Architecture Improvement

USCIS Information Architecture Improvement

The U.S. Citizenship and Immigration Services (USCIS) is a federal agency dedicated to lawful immigration and citizenship services, serving over 1.4 million weekly users with diverse needs.

The U.S. Citizenship and Immigration Services (USCIS) is a federal agency dedicated to lawful immigration and citizenship services, serving over 1.4 million weekly users with diverse needs.

My Role

UX Researcher

UX Designer

Client

USCIS

Timeline

Sep 2024 - Dec 2024

Sep - Dec 2024

Sep - Dec 2024

Toolbox

Screaming Frog

Figma

Miro

Overview

Overview

Background

Background

The USCIS website serves over 1.4 million weekly users. However, its Citizenship Resource Center (CRC) section suffered from overwhelming information and inconsistent navigation, leading users to abandon the site and rely on external resources for critical information.

Process

Process

1

Discover

Discover

Stakeholder Interview

Content Audit

Heuristic Evaluation

User Interview

2

Define

Define

Key Issues
Persona

User Journey Map

Data Analysis

3

Design

Design

Card Sorting

Design Iteration

4

Test

Test

Card Sorting

Design Iteration

5

Deliver

Deliver

Client Presentation

Future Plan

Research

Research

Methods

Methods

Stakeholder Interview

Stakeholder Interview

Captured project goals and user feedback

Content Audit

Content Audit

Identified structure issue across 500+ pages

Heuristic Evaluation

Heuristic Evaluation

Assessed usability using Abby Covert’s IA heuristics

User Interview

User Interview

Interviewed 15 users to explore mental models and needs

Card Sorting

Card Sorting

Tested the original IA, revealing a baseline success rate of 35%

Stakeholder Interview

Captured project goals and user feedback

Content Audit

Identified structure issue across 500+ pages

Heuristic Evaluation

Assessed usability using Abby Covert’s IA heuristics

User Interview

Interviewed 15 users to explore mental models and needs

Card Sorting

Tested the original IA (46 cards), revealing a baseline success rate of 35%

Key Findings

Key Findings

“I’m confused of many terms. I couldn’t find the right section, so I just Googled it.”

“There’re a lot of overlap between Learner and Educator. I couldn’t really tell the difference.”

“Not sure what “Grants” are for? The four categories seem disconnected to me.”

These insights revealed three core usability challenges within the CRC section:

01

Overwhelmed Information

Users felt overwhelmed by dense content and redundant pages, which increased cognitive load and made navigation time-consuming.

02

Ambiguous Navigation

Scattered content and unclear role-based categories didn’t match users’ mental models, leading to frustration and wasted clicks.

03

Complex Terminology

Labels like “Grants” and “Civic Integration” were too technical, confusing both native and non-native English speakers and limiting accessibility.

Ideation

Ideation

Persona

Persona

The Applicant

Priya

27

Software Engineer

Green Card Holder

“I want to build a stable and successful life in the U.S., where my family can join me.”

Goals & Needs

Clear guidance on family visa sponsorship

Simplified immigration guidance and forms

Efficient, intuitive website navigation

Frustrations

Confusing and lengthy instructions

Hard to find clear visa information

Overwhelmed by complex processes

The Educator

James

65

Retired Teacher

U.S. Citizen

“I want my mentees to feel fully prepared for the citizenship test and confident in their new role as U.S. citizens.”

Goals & Needs

Easy access to citizenship study resources

Clear, plain-language explanations of policies

Easy navigation to find materials quickly

Frustrations

Poorly structured or outdated study resources

Confusing menus and technical jargon

Long, overwhelming webpages

Problem Statement

Problem Statement

More than 50% of users struggle to navigate the CRC due to unclear labels, scattered content, and ambiguous navigation. This confusion, especially among non-native English speakers, hinders their ability to find information, leading many to rely on third-party sources and lose trust in the USCIS website.

How Might We

How Might We

  • Simplify navigation so users can find information intuitively?

  • Use clear, accessible language to support diverse audiences?

  • Reduce cognitive load by organizing content more logically?

Design Solutions

Design Solutions

IA Redesign

IA Redesign

Action-Oriented Roles

Action-Oriented Roles

Action-Oriented Roles

We replaced self-identify categories with task-focused navigation, guiding users by actions instead of role.

💡 Impact: Improved task completion and matched user mental models, making navigation more intuitive.

Before: Learners, Educators, Organization, Grants

After: Apply for Citizenship, Learn About Naturalization, Help Future Citizens

Apply for Citizenship

Eligibility Check

Interview and Test Resources

Find Help in Your Community

Frequently Asked Questions

Multilingual Resources

Citizenship Resource Center

Learn about Naturalization

10 Steps to Naturalization

New Naturalized Citizens

Help Future Citizens

Educators

Community Organizations

Grant Programs

Consolidating Pages

Consolidating Pages

Consolidating Pages

We merged overlapping pages and simplified the page hierarchy to streamline navigation.

💡 Impact: Reduced cognitive load and unnecessary clicks, helping users reach key information faster.

Before: Separated Pages

After: Combined Page

Renaming Ambiguous Labels

Renaming Ambiguous Labels

Renaming Ambiguous Labels

We replaced technical or unclear labels with plain-language terms that better reflect user expectations.

💡 Impact: Increased content clarity and accessibility, especially for non-native English speakers.

Rename Highlights

Before

Support Your Community

  1. Support Your Community

Interagency Strategy for Promoting Naturalization

  1. Interagency Strategy for Promoting Naturalization

Civic Integration New U.S. Citizens

  1. Civic Integration New U.S. Citizens

After

Become a Volunteer

  1. Become a Volunteer

Promoting Strategy

  1. Promoting Strategy

New Naturalized Citizens

  1. New Naturalized Citizens

Validation & Impact

Validation & Impact

Iteration and Testing

Iteration and Testing

We conducted multiple rounds of card sorting to test and refine the proposed IA. By continuously adjusting different label names and information structures, we increased the overall success rate from 35% to 67%.

Iterations

1st Iteration: Success rate 35% → 45%

Final IA Design: Success rate 67% (+32%)

0

25

50

75

100

Original IA

35%

1st Iteration

45%

Final IA Design

67%

Outcomes

Outcomes

+32%

+32%

Success Rate (35% → 67%)

Success Rate (35% → 67%)

  • Users expressed greater confidence in finding information.

  • Confusion decreased as fewer participants placed cards in the “I am not sure” category.

  • Stakeholders praised the improved clarity and usability of the redesigned IA.

Reflection

Reflection

Takeaways

Takeaways

01

Cross-Disciplinary Collaboration

Collaborating with teammates from varied backgrounds taught me to bridge communication gaps between researchers, designers, and stakeholders, ensuring alignment and efficiency.

02

Mental Models Drive IA

Understanding mental models helped me design an IA aligned with user expectations, making navigation more intuitive and reducing confusion.

03

Future Opportunities

Though UI design was beyond scope, users expressed interest in improved visuals. With more time, I’d explore aligning IA, content, and UI for a seamless government website experience.

Next Steps

Next Steps

01

Validate with Tree Testing

Conduct large-scale testing to confirm the redesigned IA’s findability.

02

Enhance Accessibility

Perform a full accessibility audit to ensure WCAG compliance and inclusivity.

03

Expand Multilingual & Mobile Support

Localize content and optimize navigation for mobile devices to reach broader audiences.

Nice to meet you!

Made with love♡

© 2025 Christine Chien

Nice to meet you!

Made with love♡

© 2025 Christine Chien

Nice to meet you!

Made with love♡

© 2025 Christine Chien